Articles
Articles by Siddesh Pai.
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The 6-Point ROI of Executive Branding
For companies in the live entertainment space, investing in an executive’s personal brand delivers tangible,…
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Never Follow Up on a Lead Again
You know what’s exhausting? Having to remind people—every damn week—that you exist. One week, a…
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The Difference Between Performing Jokes and Being A Comedian
I once heard a story that completely changed how I think about stand-up. A comedian…
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How Stand-Up Comedy is Just the Gym in Disguise
We've all been there - sitting between sets at the gym, watching the social dynamics…
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Case Study: Transforming Social Media Engagement Into Paying Clients
Social media engagement can be intoxicating—the likes, comments, and shares create a sense of validation…
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Why Your Business Presentations Need More Humor
A few weeks ago, I was at a business conference. The host was great -…
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3 Lessons I Learned From a 30-Year Comedy Veteran, Dave Schwensen
Breaking into comedy is tough, but making a living from it is even tougher. While…
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